Tellmetric
Roadmap

Product roadmap: Telegram today, WhatsApp and Discord next

Ad platforms lose visibility once a person opens a messaging app. Tellmetric addresses this for Telegram today, and the same server-side attribution engine is being extended to other messaging channels.

Live today

What Telegram tracking already covers

Every feature below is in production today. Meta reporting is included in the Free plan; the other platforms and reports are part of Pro.

ads_click

Click capture

Redirect links record fbclid, ttclid, gclid, ScCid, rdt_cid, UTM values and sub-ids, with an optional tracker.js for landing pages.

group_add

Bot-verified joins

Single-use invite links and deep-link payloads match each join, bot start and admin message to its exact click.

payments

Deposits and Stars

Deposits from a postback URL, the event API or a hosted confirmation form, Mini App events and Telegram Stars payments are recorded as Purchase events with value.

send

Six ad platforms

Meta, TikTok, Snapchat, Reddit, Spotify and Google Ads receive the same events through their conversion APIs, with deduplication and standard event names.

target

Match quality

Hashed email and phone travel with conversions, and a panel shows which identifiers your events carry.

insights

Funnel and cohorts

Conversion rates per campaign at every stage, plus join cohorts that follow revenue by week.

Coming next

Planned channels

chat Next

WhatsApp

Click-to-WhatsApp campaigns carry a native click id. Tellmetric will match it to the first message and to purchases confirmed in the conversation, then report both to Meta.

forum Next

Discord

Server joins and role purchases attributed to the ad that drove them, using the same invite-per-click approach that works for Telegram groups.

hub Planned

More platforms

Slack communities, Signal groups and other messaging platforms where audiences gather and browser pixels cannot measure conversions.

Why expand

The measurement gap extends beyond Telegram

Every advertiser who sends traffic into a messaging app faces the same gap: the ad platform records the click and nothing after it. Communities form on Discord, sales close on WhatsApp, and support runs on both. Wherever a conversion happens outside the web, the ad platform optimises on an incomplete signal until the outcome is reported back.

What every channel will share
check_circleOne dashboard with the same funnel, cohort and match-quality views per channel
check_circleConversions delivered to Meta, TikTok, Snapchat, Reddit, Spotify and Google Ads with deduplication, so campaigns optimise on actual outcomes
check_circleThe same postback grammar and event API, so existing integrations keep working
check_circleA setup designed for marketers, without engineering work

Start with Telegram today

The Telegram integration is generally available. New channels will be added to the workspace you set up now.

Start free