TG Tracker and Tellmetric solve the same core problem: an ad sends people into Telegram, and the ad platform needs to learn who joined, wrote or paid. They take different shapes around that core. This page sets out the differences so you can pick the one that fits your funnel.
TG Tracker is a Telegram tracker bundled with tools for working the audience once it arrives: a no-code bot builder with A/B tested flows, a CRM inbox for your team, and mass push messages to segments. Tellmetric concentrates on attribution and reporting: it ties joins, bot messages, Telegram Stars payments and deposits from your own platform to the ad click, and reports them to six ad platforms. If you want the bot, the inbox and the broadcasts in one product, TG Tracker covers more ground. If you want flat monthly pricing, Snapchat, Reddit or Spotify reporting, or deposits fed in from a payment platform or another tracker, look closely at Tellmetric.
Everything said here about TG Tracker comes from its own website and blog as checked in October 2026. Products and prices change, so confirm anything important with them.
TG Tracker describes the lifecycle of a click on its home page: the ad uses a TG Tracker link pointing to a channel, a bot or a personal account; TG Tracker stores the Facebook tracking parameters and generates a click id; when the user starts the bot, joins the channel or sends a DM, it matches the stored parameters and sends the configured event to the ad platform. Its setup guide for channels uses a private channel with join requests enabled and a bot connected to it, and says the request is matched to the ad click using the fbp and fbc parameters.
Tellmetric records the click on its own link, then hands the visitor to your bot. For a group or channel, the bot creates a single-use invite link for that click; when Telegram reports a join or a join request made with that link, the match is exact. Join requests are approved automatically. For a conversation, the bot deep link carries the click, and the first message is recorded once per person per day. If your ad goes to a landing page instead, a script tag on the page carries the click identifiers and campaign parameters into every Telegram button.
| Question | TG Tracker | Tellmetric |
|---|---|---|
| Telegram actions tracked | Channel joins and join requests, bot starts, DMs, Mini App launches; FTDs and purchases listed on its site | Group and channel joins and join requests, bot messages, Stars payments, Mini App actions, offer link clicks |
| DMs to a personal account | Its site describes links to a personal account | No; conversations are tracked through your bot |
| Ad platforms | Meta, TikTok and Google Ads, plus custom webhooks | Meta on every plan; TikTok, Snapchat, Reddit, Spotify and Google Ads on Pro and Agency; plus an outbound postback |
| Deposits from your own platform or tracker | FTDs and purchase values are listed; we found no public documentation of how an external platform reports them | Standard postback (clickid, status, payout, currency, txid), event API, or a hosted confirmation form |
| Bot builder and flows | Visual builder, welcome flows, A/B testing, templates | No; the bot sends short fixed messages |
| CRM inbox and team assignment | Yes | No |
| Mass push messages | Yes, to users who have started a dialogue | No |
| Members who leave | Leaves are listed as a push targeting filter | Recorded in reports, never sent as conversions |
| Agency features | White label, custom domain, client sub-accounts, view-only access | Agency plan: white-label domain and brand, client sub-accounts, 5 workspaces and 5 seats |
| Pricing model at the time of writing | Pay as you go, $0.03 to $0.09 per unique tracked user by country tier, no monthly fee; custom plans | Flat monthly: Free (1,000 tracked users), Pro €49 (25,000), Agency €249 (no cap) |
At the time of writing (October 2026), TG Tracker charges per unique tracked user according to the user's country: $0.09 for Tier 1, $0.06 for Tier 2 and $0.03 for Tier 3, deducted from a prepaid balance in real time, with a custom plan for high volume. Its site does not list which countries fall into each tier.
Tellmetric's Free plan costs nothing and covers 1,000 tracked users a month with Meta reporting. Pro is €49 a month (or €490 a year) for 25,000 tracked users and every supported ad platform; with monthly billing, above the cap you can switch on pay-as-you-go at €2 per extra 1,000 tracked users, or delivery pauses until the next month while links keep redirecting. Agency is €249 a month with no tracked-user cap. Conversions are never capped on any plan.
For a small test with a few hundred visitors a month, either option is inexpensive. The difference grows with volume, and in high-cost countries.
Tellmetric needs a bot token so it can create invite links and see joins and messages. A bot token can only be used by one program at a time for receiving updates, so a bot already run by another service usually needs a separate bot for tracking.
Yes. Both describe ads that go straight to a tracking link that opens Telegram. Tellmetric also offers a script tag for funnels that do use a page.
The Free plan needs no card and includes Meta reporting for 1,000 tracked users a month.
The Free plan requires no card. Upgrade to Pro at any time.